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Best Online Digital Marketing Tools & Platforms
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Press Advertising Evolve Infotech offers a software that suite for the media operations of Advertising Agencies. Adver...
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KURATE Marketing Asset Management What is KURATE Marketing Asset Management? KURATE Marketing Asset Management is a best in c...
Starting Price₹8,050.00Features :Supported Platforms :Deployment :Supported Platforms :Deployment :
Digialaya Bulk SMS Gateway Digialaya provides highly scalable, robust SMS platform. Use SMS Gateway for bulk SMS marketing, SMS...
by Digialaya
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Clients Now Diginix Digital Marketing Management is a complete solution that caters to small and medium business...
by Diginix
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Metroleads Metroleads is an easy to use Lead Sourcing, Tracking and Management Platform. With MetroLeads, Lead ...
by MetroGuild
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iMagic Bulk SMS Sender Software Easy-to-use and affordable Bulk SMS Software - Professional allows you to send mass sms ...
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Hubspot Marketing Hubspot marketing is everything you need to launch effective marketing campaigns that make...
by HubSpot
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Act on Marketing Automation Platform Inbound marketing describes the strategies and tactics that help prospective customers find you acro...
by Act-On
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Sendible Social Media Management Sendible manages your social networks, schedule messages, engage with your audience and measur...
by Sendible
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Skyzone bulk SMS software Skyzone SMS Software application allows user to send out bulk SMS messages from PC via the Inte...
by Skyzone
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SEO Powersuite SEO PowerSuite toolkit digital marketing tools is made up of 4 tools that cover every aspect of...
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CheapSMS Bulk SMS What is CheapSMS Bulk SMS? CheapSMS is a bulk SMS sending gateway that helps businesses to carry ...
by Cheap SMS
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DataForSEO DataForSEO API is the best SEO tools for SEO agencies and companies to accumulate the...
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Post Affiliate Pro Post Affiliate Pro email marking software provides a set of features for business users to incr...
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Last Updated on : 26 Jan, 2021
Buyer's Guide for Top Digital Marketing Tools
Found our list of Digital Marketing Tools helpful? We’re here to help you make the right choice and automate your business processes. Let’s discover some of the essential factors that you must consider to make a smarter decision!
What is Digital Marketing Software and How It Works?
Digital Marketing Software is an online system solution that consists of various modules to help with different tasks related to digital marketing. There are several online digital marketing tools available for tasks such as:
- Search Engine Optimisation (SEO)
- Social Media Marketing (SMM)
- Pay Per Click (PPC)
- Affiliate and Inbound Marketing
- Online PR
Digital marketing is a technique through which businesses can promote their products and services through online channels such as search engine ads, websites, and social media marketing through online marketing software. Businesses employ a variety of digital marketing tools for promotion, lead generation and increasing brand awareness.
A digital marketer’s main job is to monitor key performance indicators (KPIs) with the help of analytics to measure the performance of each channel.
Some of the common types of digital marketing tools & Online Platforms are:
Bulk SMS ToolsBulk SMS Software enables businesses to deploy SMS in large numbers to increase their consumer base. Bulk SMS online marketing tools are used to send promotional and transaction-related messages by institutions such as banks, media organizations, commercial brands, food delivery services, courier companies, etc.
SEO Audit ToolsSEO audit tools help in performing SEO analysis on a website and to check if it complies with the best practices. SEO digital marketing platforms are also used to check the basic issues that affect the performance of a website.
Plagiarism Checker ToolsWith the help of a plagiarism checker, websites can check if their content is being used elsewhere without permission. Plagiarism checker digital marketing software helps in identifying similar or copied content on the web so that their website and page rank don’t decrease.
Email Marketing ToolsWith the help of a robust email marketing software, businesses can efficiently send promotional and informational emailers to their consumer base. Best digital marketing tools available in the market come with features such as delivery tracker and autoresponders.
Content Management ToolsWith this digital marketing platforms help of ECM tools, users can manage, capture, store and deliver data related to the different processes of the company. Enterprise content management tools help in overseeing the unstructured data that can be used by marketing executives.
Mobile Marketing and Advertising ToolsWith the help of online marketing tools, digital marketers can efficiently promote their brands via smartphones, tablets and other mobile devices. There are various types of mobile marketing tools, such as in-game advertisements, social media ads and promotions, and other apps.
Social Media Analytics ToolsWith the help of social media online marketing software, digital marketing professionals can monitor the brand’s presence across digital marketing platforms such as Facebook, Twitter, and Instagram, etc.
Social Media Management ToolsWith the help of social media online marketing tools, professionals can create, schedule, engage and monitor the media content that has been posted/advertised on platforms such as Facebook, Twitter, and Instagram.
Digital SignageDigital signage is the evolution of traditional Out of Home (OOH) media such as billboards and road signage, where visual and digital advertisements are displayed on monitors (LCD, LED)
WhatsApp Marketing ToolsWith the help of WhatsApp Marketing Software, businesses can promote their business, products, and services via WhatsApp. Businesses can also send details about the customer’s transactions such as receipts and OTPs via this Messenger platform.
Lead Generation Tools and SoftwareWith the help of Lead generation online marketing tools such as LinkedIn Sales Navigator, Lead Forensics and Quora, digital marketing professionals can identify potential customers for their products or services.
Best Free Online Marketing Tools for 2020
Google TrendsGoogle Trends helps in identifying and analyzing popular search queries depending on the language and regions.
Google Keyword PlannerWith the help of this software, digital marketing professionals can search for relevant and high-ranking keywords for Google ads and social media campaigns.
Google Analytics ToolGoogle Analytics helps measure your advertising ROI by keeping a tab on your social networking sites and applications.
Facebook Analytics ToolSimilar to Google Analytics, FB Analytics helps in checking the performance of posts and adverts on social media platforms.
HubSpot Marketing ToolHubSpot is a comprehensive digital marketing software that helps marketers manage different aspects of social media and digital marketing.
Articles For Digital Marketing Tools
![[Infographic] 5 Tips for Digital B2B Marketers to Engage Business Audiences](/assets/images/base64/general_image.jpg "[Infographic] 5 Tips for Digital B2B Marketers to Engage Business Audiences")
Digital Marketing Tools
[Infographic] 5 Tips for Digital B2B Marketers to Engage Business Audiences
Kalpana Arya
11 Mins read
Gone are those days when B2B marketers had to wait anxiously to be found by their potential customers. B2B companies are now proactively taking their products to customers and addressing their pain point through digital promotions. The idea is to engage with target customers as a brand and build an ...Read More
Digital Marketing Tools
Are You Starting a Business? 6 Important Tools to Build Your Start-UpKalpana Arya
11 Mins read
Are you excited to build a successful start-up? We assume that you are either really passionate about an idea or have discovered an untapped market opportunity. It’s certainly a great idea to live your passion and turn it into a business. However, it requires a lot of time and hard work along with...Read More
Digital Marketing Tools
[Infographic] 5 Free Open Source Live Streaming Tools for Recording & BroadcastingSurjodeep Bose
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Live streaming tools are great for content creators, to communicate with their audience in real-time. Make the most out of live streaming with our list of 5 free live streaming tools that can turn your event into a spectacle one. Suggested Read: https://www.techjockey.com/blog/use-youtube-live-strea...Read More
Digital Marketing Tools
3 Marketing Strategies for Dealerships to Boost Efficiency and Save MoneySurjodeep Bose
9 Mins read
Today’s automotive dealerships have a lot of digital marketing tools available as compared to the past. Targeted Facebook ads, e-mailers, web push, etc. have proved their mettle as reliable marketing options. Platforms such as Facebook, Google, Yahoo, LinkedIn, etc. also come with a dashboard for ...Read More
Digital Marketing Tools
3 Proven Retail-Promotion Techniques to Drive Foot TrafficSurjodeep Bose
8 Mins read
There are a lot of choices for customers, when it comes to shopping. Thousands of stores and a larger number of product options make it all the more difficult for retailers to attract customers. Consequently, retailers employ different methods in order to lure customers at their store. Of the method...Read More
Digital Marketing Tools FAQsQ1 - What is Digital Marketing Tools?
Digital marketing tools is system software for track and analyse the website stats and help to improve their performance on google search engines and other social media platforms. In the market, there are lots of marketing tools available online which help in paid and organic results, and also help to make marketers report with 99% accurate data history of website performance.
Q2- Is online marketing tools to increase sales?
Yes, best online marketing tools to increase sales and business in the right direction. If you want to grow your small business online like other e-commerce then this is the best techniques to improve with online marketing tools in marketing management.
Types of online marketing tools to manage:
- Social media marketing
- Influencer marketing
- Affiliate marketing
- Email marketing
- Content marketing
- Search engine optimization (SEO)
- Paid advertising
- Social media posts
- Reviews
- Video testimonials
- Hot streak notifications
- Live Visitor counts
Q3 - Free online digital marketing tools for small business
Top 18 list free online digital marketing tools for small business to improve presence online and free online competitor analysis.
- Hubspot
- BuzzSumo
- Proof
- Survey Anyplace
- Trello
- Google Analytics
- MailChimp
- Canva
- Screaming Frog
- Crazy Egg
- HotJar
- Hootsuite
- Buffer
- Slack
- Followerwonk
- Optimizely
- Convert.com
- Sniply
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![[Infographic] 5 Tips for Digital B2B Marketers to Engage Business Audiences](https://cdn.dev.techjockey.com/web/assets/new-assets/blog_images/related_articles/5-Tips-for-Digital-B2B-Marketers-to-Engage-Business-Audiences_1.jpg "[Infographic] 5 Tips for Digital B2B Marketers to Engage Business Audiences")
![[Infographic] 5 Free Open Source Live Streaming Tools for Recording & Broadcasting](https://cdn.dev.techjockey.com/web/assets/new-assets/blog_images/related_articles/blog427-videostream.png "[Infographic] 5 Free Open Source Live Streaming Tools for Recording & Broadcasting")
